Why Do Businesses Need a Mobile App?
Mobile apps enhance customer engagement, streamline operations, and boost sales by offering personalized experiences, offline functionality,
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The SSM Blog
Shelley is a well-known digital marketer and SEO expert. Her SSM blog covers SEO, PPC, SEM, digital marketing, social media, and analytics. Get important updates and tips that improve your business.
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Sep 302 min read
What is an Alt tag?
An alt tag, or alternative text, is an HTML attribute that describes images on a webpage. It helps visually impaired users & assists SEO...
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Sep 252 min read
Google Local Pack
What is the Google Local Pack, How is it important to my business and how to I get featured in the Google Local Pack?
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Mar 72 min read
What is a Google website?
A "Google website" typically refers to a website created using Google's website building and hosting service called "Google Sites."
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Jan 242 min read
Google Analytics Setup Guide
Setting up Google Analytics involves creating an account, obtaining a tracking code, & integrating it into your website to start tracking ..
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Dec 19, 20233 min read
Use these 2024 SEO Tactics to Improve your Visibility
Creating resource articles, blog posts, or new landing pages aims to boost site traffic and attract potential partners. Read more . . .
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Jul 25, 20235 min read
What is Digital Marketing?
Digital marketing, or online marketing, refers to marketing activities targeting consumers using digital channels. It includes all online ma
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Feb 26, 20235 min read
Do Businesses Need Google My Business in 2023?
Google Business Profile, or GBP, is a free tool that helps businesses connect with customers in their area. Every day, billions of people us
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Dec 26, 20223 min read
The Value of Digital Analytics
Research states that by 2023 eCommerce will make up 22% of all retail sales worldwide. In some countries, most of the general population...
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Dec 12, 20223 min read
GA4 and Google Ads: What Do You Need to Know?
Ga4 and Google Ads go hand in hand. With GA4 you can track events from your Google Ads and so much more
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Jan 24, 20222 min read
What are Google Ads?
What are Google Ads and why you should use it?
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May 20, 20212 min read
Google My Business Changes in 2021
We have seen many changes in Google My Business in 2021. You should be taking advantage of these changes otherwise you won’t be...
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