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The SSM Blog
Shelley is a well-known digital marketer and SEO expert. Her SSM blog covers SEO, PPC, SEM, digital marketing, social media, and analytics. Get important updates and tips that improve your business.
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Feb 29, 20242 min read
"How Online Directories can Boost Your Business' Visibility and Growth"
Being listed in online directories can offer several benefits for your business:
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Feb 1, 20243 min read
Digital Marketing Guide 2024
Using digital marketing involves leveraging online channels and platforms to promote products, services, or brands. Here's a general guide o
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Jan 25, 20242 min read
Using AI To Boost SEO
AI can improve SEO by enhancing your strategy. It assists with keyword research, content optimization, & data analysis, offering insights ..
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Jan 24, 20242 min read
What is content marketing?
Content marketing attracts and retains customers by sharing useful and relevant content. Its goal is to encourage actions by providing .....
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Jan 24, 20243 min read
SEO Tips for 2024
In 2024, SEO strategies are still changing, and the focus is on creating genuine, top-notch content and improving user experience.
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Jan 24, 20242 min read
Optimizing Email Marketing for SEO
Optimizing email marketing for SEO involves making sure that your email campaigns are search engine friendly and can make a difference....
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Dec 19, 20233 min read
Use these 2024 SEO Tactics to Improve your Visibility
Creating resource articles, blog posts, or new landing pages aims to boost site traffic and attract potential partners. Read more . . .
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Sep 25, 20236 min read
Keyword Mistakes: 8 common mistakes you can easily avoid.
These are easy keyword fixed. Avoid these 8 keyword mistakes to help your SEO
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Sep 23, 20236 min read
There is more to SEO than Keywords
SEO involves more than just keywords. Keywords play an essential role in various elements, including headings, URLs, content, internal links
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Jul 25, 20235 min read
What is Digital Marketing?
Digital marketing, or online marketing, refers to marketing activities targeting consumers using digital channels. It includes all online ma
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Apr 28, 202311 min read
2023 Google Ranking Factors
Did you know that Google uses more than 200 factors to rank websites? Google uses ranking factors to figure out how well the content of...
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Dec 18, 20224 min read
Ways to Increase your Ranking in Google
According to Google, more than 200 ranking factors are considered when determining if a webpage is the best fit for a search query. Some...
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Dec 12, 20223 min read
GA4 and Google Ads: What Do You Need to Know?
Ga4 and Google Ads go hand in hand. With GA4 you can track events from your Google Ads and so much more
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Nov 21, 20226 min read
What is a Persona and How do I use it?
What is a persona? A fictional persona known as a UX (user experience) persona serves to represent your target audience. Personas are a...
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Dec 31, 20213 min read
Ways to Improve your SEO Rankings in 2023
SEO rankings are a tricky business. Google makes over 3000 algorithm changes per year. SEO isn’t something that you learn once, and it’s...
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Sep 15, 20213 min read
How to use NextDoor for Business
Nextdoor is a simple social networking website through which you can promote your business to specific nearby communities. The Nextdoor...
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Mar 29, 20213 min read
Benefits of using Hashtags on Instagram 2024
Using hashtags on Instagram offers multiple benefits for visibility, engagement, and overall brand growth,
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Jan 20, 20213 min read
Website Audit Reports: Important Inventory
Website Audit Reports provide valuable information about your website. The key to being found on the Internet is your website, and your...
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Jan 15, 20212 min read
SEO for Beginners
Once you know what they want, now you can focus on how to deliver it so that search engines, like Google, will find your webpage. What is...
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Oct 15, 20203 min read
Ways to Improve your SEO rankings in 2020
SEO rankings are tricky business. Google makes over 3000 algorithm changes per year. SEO isn’t something that you learn once, and it’s...
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