Internet Marketing Tips & Tricks: A Fun Guide from Shelley's Social Media!
Welcome to the wild world of internet marketing, where algorithms change faster than your morning coffee cools down! At Shelley's Social Media LLC, we know that digital marketing can feel like trying to catch confetti in a hurricane. But don't worry—we've got your back! Here are some fun and effective tips and tricks to help you dominate the online space.
1. Social Media: Work Smarter, Not Harder
Social media isn't just about posting random memes (although, let’s be honest, who doesn’t love a good cat meme?). It’s about strategy! Here’s what you need to do:
Repurpose Content: Turn one great post into multiple formats—think reels, blog posts, infographics, and even tweets!
Engagement is Queen: Don’t just post and ghost! Respond to comments, join conversations, and be part of the online community.
Use Hashtags Wisely: Research trending hashtags but avoid spammy overuse. Try tools like Hashtagify to find relevant ones.
Check out our services if you need some help crafting a killer social media strategy.
2. SEO Magic: Getting Found on Google
Search Engine Optimization (SEO) may sound like a geeky buzzword, but it’s the secret sauce to online visibility. Here’s how you can win at SEO:
Keywords are Key: Use tools like Ubersuggest or Google Keyword Planner to find what your audience is searching for.
Write for Humans, Optimize for Robots: Your content should be engaging for readers but also structured for search engines with proper headings, meta descriptions, and alt text.
Internal Linking: Keep visitors on your site longer by linking to other relevant pages, like our SEO services.
3. Email Marketing: Not Dead, Just Misunderstood
Email marketing isn’t spammy when done right—it’s one of the best ways to nurture leads and keep your audience engaged!
Personalization Wins: Use first names and targeted content based on user behavior.
Keep it Short & Sweet: Nobody wants to read a novel in their inbox. Get to the point and add a clear CTA.
Test, Test, Test: A/B test subject lines and send times to see what works best.
Want to level up your email game? Check out our email marketing solutions.
4. Paid Ads: Get the Most Bang for Your Buck
Running ads can be a goldmine—if you do it right! Whether you’re on Facebook, Instagram, or Google Ads, keep these in mind:
Know Your Audience: Use detailed targeting to reach the right people.
Compelling Creatives: Use eye-catching visuals and copy that stops the scroll.
Test & Optimize: Don’t set it and forget it! Keep tweaking your ads for the best performance.
Need help with ads? We offer paid ad strategy to take your campaigns to the next level.
5. Video Marketing: The Future is Here
If content is king, video is the emperor. People LOVE video content, and platforms prioritize it. Here’s how to make the most of it:
Short-Form is King: TikTok, Instagram Reels, and YouTube Shorts are where the action is.
Go Live: Live streaming builds authenticity and real-time engagement.
Repurpose Content: One video can be sliced and diced into multiple posts!
Check out some cool video ideas on our blog.
Final Thoughts
Internet marketing doesn’t have to be overwhelming! With these tips and a little help from Shelley's Social Media LLC, you can master digital marketing like a pro. Want to chat strategy? Contact us today!
Happy marketing!